Miami · E-Commerce Growth Strategist

We deliver growth.
You see it in the numbers.

E-Commerce growth strategy and performance marketing for DTC, healthcare, and hospitality brands — led by Arturo Hernandez Truchsess, founder of AHT Ecommerce & Marketing.

Let's Talk Growth See Case Studies

3D dashboard showing e-commerce revenue growth with Shopify and Meta integrations

$2M+

Revenue Generated

100K+

Customer Orders

+10

Brands Scaled

15x

Peak ROAS

Proven results across industries

Classical statue with VR headset surrounded by social media platform icons — timeless craft meets modern media

The Credo

Impressions don't equal money. Purchases do.

Every engagement is measured by revenue, conversion rate, and return on ad spend — not reach, likes, or vanity metrics. Results over noise. Always.

Methodology

The AHT Growth Formula

A five-step system applied to every client engagement — from audit to scale.

01
Audit & Diagnosis
We dive into the digital infrastructure, identifying conversion blockers, technical issues, and missed acquisition opportunities.
02
Strategy & Media Plan
We define campaign goals, budget allocation, target audience, and creative direction — fully customized to the business objective.
03
Build & Launch
We rebuild the Shopify/Amazon ecosystem, restructure paid media, and implement lifecycle automation — then launch.

04
Test & Optimize
We run structured creative and audience experiments, optimizing toward ROAS and conversion rate, not impressions.
05
Report & Scale
Clients receive clear performance reports with key results, benchmarks, and a forward action plan.

Services

A full-stack growth ecosystem.

Most consultants specialize in one channel. AHT operates as a 360° growth partner — every layer a brand needs to go from invisible to scalable, under one unified strategy.

Paid Media & Performance Ads

Meta Ads, full-funnel strategy, audience segmentation, creative testing, ROAS optimization across DTC and lead-gen models.

E-Commerce & CRO

Shopify and Amazon infrastructure, conversion rate optimization, checkout and funnel architecture.

Brand Strategy & Identity

Brand positioning, visual identity systems, packaging design, and messaging frameworks built to convert.

Creative & Ad Design

Ad creative direction, video and static production, UGC-style content, and continuous creative testing.

Website & Landing Page Design

High-converting storefronts and landing pages designed around the buyer journey, not just aesthetics.

Lifecycle & Email Marketing

Klaviyo automation — welcome flows, cart recovery, post-purchase, retention and loyalty sequences.

Lead Generation Systems

Click-to-WhatsApp and form-based lead funnels for service businesses, healthcare, and B2B.

Brand Communication & Reporting

Clear, recurring performance reporting that turns data into decisions clients actually understand.

Case Studies

Six brands. Real numbers. Ongoing impact.

Every figure is pulled from active and completed engagements — measured by revenue, ROAS, and conversion, not reach.

Case Study 01

Motorcycle Apparel

Tobacco Motorwear

Motorcycle Apparel · Draper, Utah

Conversion Rate

growth

Before

0.4%

After

3.1%

Avg Order Value

growth

Before

$180

After

$305

Pain Points

Website conversion below 0.4% despite a strong product and brand.
Product pages lacked the technical depth to justify a premium price point.
Meta Ads ran in isolation without a coherent full-funnel system.

~$1.4M

Annual Revenue

3.1%

Conversion Rate

$305

Avg Order Value

+675%

CVR Lift

Fashiontex / Tejidos Monaco creative work

Case Study 02

Textile & DTC Apparel

Fashiontex / Tejidos Monaco

Textile & DTC Apparel · Caracas → Miami

Pain Points

60-year-old textile manufacturer facing imminent shutdown.
Outdated B2B-only sales model with no digital infrastructure.
Severe economic headwinds and zero digital trust culture.

~$1M

Annual Revenue

30,000+

Customer Orders

Jobs Created

$100K

Peak Monthly Rev.

Case Study 03

Natural Hair Care

Tree Bottle USA

Natural Hair Care · Miami, FL

Peak ROAS

growth

Before

0.15x

After

3.75x

Monthly Revenue

growth

Before

$400

After

$39K

Pain Points

Meta Ads returned a ROAS of just 0.15x — losing money on every dollar.
No repeatable growth system in place.
Monthly revenue stuck at $200–$400.

$157K

Revenue (Sep–Dec)

3.75x

Peak ROAS

2.29x

Blended ROAS

3,206

Total Purchases

Healthcare

Elite Wellness & Dental Clinic

Healthcare · Doral, Florida

Pain Points

Zero digital acquisition — relied on word-of-mouth referrals.
Unproven ROI before commitment.
No active advertising strategy in place.

190

Leads / 28 Days

$4.37

Avg Cost Per Lead

$3.15

Best Ad CPL

72%

Leads / Top Creative

Case Study 05

Restaurant & Hospitality

Marumi Sushi

Restaurant & Hospitality · Caracas, Venezuela

Pain Points

No streamlined digital ordering system.
Heavy reliance on phone orders and walk-ins.
Underutilized paid media presence.

15x

Average ROAS

Online Order Increase

Results Window

+22%

Delivery Growth

Case Study 06

DTC Accessories

Pack Animal

DTC Accessories · United States

Conversion Rate

growth

Before

0.9%

After

3.4%

Pain Points

Website conversion sat at 0.9% — below product quality potential.
Inefficient acquisition spend pushing CAC higher.
No clear creative testing framework.

3.4%

Conversion Rate

Revenue Increase

-22%

CAC Reduction

Active

Ongoing Engagement

Testimonials

What founders say.

"Arturo rebuilt our entire funnel — we went from leaking money on ads to a 3% conversion rate and consistent revenue. He treats our business like his own."

Dave Ackerman

Founder · Tobacco Motorwear

"He brought a 60-year-old textile company back from the brink. The DTC system he built generated over 30,000 orders and saved 88 jobs."

Luis Cruz

CEO · Fashiontex

"Monaco Essentials wouldn't exist without AHT. The brand identity, the storefront, the paid media — every layer of the launch was handled with real strategy."

Giancarlo Monaco

Founder · Monaco Essentials

Arturo Hernandez Truchsess

Founder · Growth Strategist

About

Meet the founder.

Arturo Jose Hernandez Truchsess is a Venezuelan-born, Miami-based e-commerce growth strategist. Since 2021 he has led AHT Ecommerce & Marketing — a boutique consultancy serving clients across the United States, Latin America, and Asia.

His work spans rescuing a near-bankrupt 60-year-old textile manufacturer, scaling U.S.-based DTC brands to six-figure monthly revenue, and building lead-generation systems for healthcare and hospitality.

$2M+

Revenue Generated

+10

Brands Scaled

15x

Peak ROAS

Contact

Let's talk growth.

Tell me about your brand and what you're trying to scale. I'll reply within 48 hours with a candid take and next steps.

Email: arturohernandezt@gmail.com
Phone: +1 754-272-0875
Based in: Miami, Florida

We deliver growth.You see it in the numbers.

Impressions don't equal money. Purchases do.

The AHT Growth Formula

Audit & Diagnosis

Strategy & Media Plan

Build & Launch

Test & Optimize

Report & Scale

A full-stack growth ecosystem.

Paid Media & Performance Ads

E-Commerce & CRO

Brand Strategy & Identity

Creative & Ad Design

Website & Landing Page Design

Lifecycle & Email Marketing

Lead Generation Systems

Brand Communication & Reporting

Six brands. Real numbers. Ongoing impact.

Tobacco Motorwear

Fashiontex / Tejidos Monaco

Tree Bottle USA

Elite Wellness & Dental Clinic

Marumi Sushi

Pack Animal

What founders say.

Meet the founder.

Let's talk growth.

We deliver growth.
You see it in the numbers.